Inside SNAP's one-line brief: how a single sentence becomes a training video
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A deep dive into what SNAP actually does between your one-line prompt and a finished training video — intent parsing, retrieval, scripting, and handoff to Plot.
"Make a three-minute onboarding video on our security policy" looks like a chat message. Underneath, it kicks off a multi-stage pipeline. This is what SNAP is doing between the prompt and the render.
Stage 1: Intent parsing
SNAP extracts the video type (onboarding, compliance, product update), the target length, the subject matter, and the implied audience. Ambiguity is resolved by asking, not guessing.
Stage 2: Grounded retrieval
SNAP queries your Enterprise Memory — policies, decks, prior training, SOPs — and pulls the passages most relevant to the brief. Every claim in the eventual script traces back to a source document.
Stage 3: Script assembly
The retrieved material is structured into a narration arc: hook, key points, examples, recap. Length is trimmed to fit the requested runtime.
Stage 4: Handoff to Plot
The script, plus brand styling and voice preferences, is passed to Plot for rendering. You get a preview link in minutes.
Stage 5: Publish and update
When the underlying policy changes, the same one-line brief regenerates the video against the new source — no rebuild from scratch.
Learn more about the grounding layer in Reasoning Search Explained: How SNAP Grounds Every Answer in Your Own Sources, or start free at SNAP AI.